We Built This for Every Hockey Player Who Wants to Get Better

Over the last six months, Jim Dowd and I have been building something we truly believe in-HockeyMindsetAI. It's not just a coaching tool. It’s a system that’s been trained with hundreds of hours of content and mindset strategies specifically for hockey players and their families.

Everything we’ve learned through decades in the game-from youth leagues to the NHL, from being the underdog to hoisting the Stanley Cup-we’ve poured into this system. But more importantly, it’s built from real hockey life.

The ups and downs. The pressure. The nerves before tryouts. The sting of a bad game. The mental reset you need before that next big shift. HockeyMindsetAI is here to help players handle all of it-with clarity, structure, and real-time support.

I didn’t come up with this on my own. I was lucky to learn from some of the best. Scotty Bowman once taught me how to prepare with purpose-not just physically, but mentally and Lou Vairo, the USA National coach, reminded us that hockey is a game and play with passion, smile and have fun. That stuck with me.

Now, Jim and I are using what we learned to help the next generation. We designed the HockeyMindsetAI system around every part of the hockey mindset-from developing a growth mindset, to bouncing back after a mistake, to having the mental edge needed to win a faceoff. Yes, even faceoffs. Because we believe that the smallest details make the biggest difference.

Here’s how it works:

• Start with the Ready-to-Play Index Assessment – You’ll get a 25+ page report that shows where your mindset is strong, and where there’s room to grow.

• Use HockeyMindsetAI for instant feedback - Ask questions by voice or text. It’s like having a mindset coach in your pocket 24/7.

• Get a personalized action plan -The system turns your assessment into a clear path forward.

• Stay coached daily – You’ll get consistent support to sharpen your focus, build confidence, and stay in control.

We didn’t build this to replace coaches. We built it as a tool-a mindset system that players and families can use anytime, especially when a coach isn’t around.

If you're a hockey player (or a parent of one), and you believe mindset can be the difference between good and great, we made this for you.

Every hockey player deserves mindset coaching and support.

✔ We offer scholarships for any family to make that possible.

Check it out here: https://hockeymindsetai.com